La Vida es un Carnaval

An anthem to the end of the work day, “La Vida es un Carnival” brought us to the middle of the Caribbean, one with the landscape of colorful islands surrounded by blue waters mimicking the endless sky. When I was chosen to head the project for a new workplace interior wall design many ideas were presented, from customized hand-painted murals to neon lights to anamorphic type treatments. The chosen concept took us to our “Happy Place,” but with typography creating the landscape that held us within the ocean of it’s design.

Art Direction, Graphic Design, Typography

BONFIRE LABS - Workspace Interior Design

Concept and inspiration

The monumental aspect of the project's feeling was based on Soviet propaganda and the decontextualization of abstract typography. Jessica Eaton’s artwork provided inspiration for the blending of iconic design with the tropical color palette of Swayze and Corcoran’s paintings.

Design Process

Inspired by her Cuban homeland, Celia Cruz sings “La vida es un carnival.” Life is a carnival and it must be lived. The interior wall design brings us on top of the song looking at the transparent Caribbean waters.

Final Design

Details of the final design renders.

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